Diana is well versed in market research both qualitative and quantitative in nature, providing strategic and actionable consultative support to the team. Diana has extensive experience in the design and execution of high-visibility market research studies that span a variety of industries. In her previous position Diana was instrumental in developing and launching the branding and marketing of a food supplement beverage in the Mexican market.
Diana has a BA in marketing from the Instituto Tecnologico de Estudios Superiores de Monterrey (ITESM) and a Masters in Marketing from EGADE Business School.